I have worked in music and online for over 10 years now and I used to think that it was just this industry where it was not based on talent alone to break in. However over the years I realised it’s every industry. It’s not what you know, it’s who you know.
One of the reasons social networks have become so powerful is because people are becoming famous overnight. Unless you were already a celeb, the 1 thing in common people who became famous all had were powerful communities ie, …
As you know Britain’s Got Talent is a TV phenomenon but online we crush them. Showing again the dominance of online video vs. television.
Find out how and why through this video…
When it comes to being media trained there is one key skill:
Have at least one key point that you want to get across.
If an interviewer asks you only one question, try and get this point across. If 10 questions are asked , try and get this point across. Even if no question is asked, start a conversation and get your point across.
Last year I met Usher to talk about his album. Usher has been around for over a decade and is very well media trained and not much gets …
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Yet again, the power of Social Media is becoming more and more important in the direction of music. Watch the video above with rapper Fabolous talking about how he changed direction with his new project based on Twitter. I like seeing or hearing an artist who listens to his fans and then acts upon it. Whats good about twitter is that it gives any artist (or anyone with talent) leverage to take feedback to their record label. If …
I am sure you have all seen or heard about Kanye West’s appearance on ‘South Park’ last week. Most people probably watched it online – I know I did – but would the hype, news stories and even Kanye himself taking to his blog site to comment about it, have happened without the influence of social media? I think not. Here’s why.
The Pre-Match Hype: As soon as it was announced that Kanye West was going to be on ‘South Park’, the bloggers were the first to go crazy …
I have been fortunate enough to meet many music artists on my travels, and i have a lot of very interesting stories about a few of them too. I have also learnt a lot from them, not just by interviews but also watching the way they hold and conduct themselves. One of the people who have impressed me the most was 50 Cent. I have interviewed a lot of rappers and the one thing I can guarantee from 90% of them is that they will be late. Now this can …
As you may know, I have been a huge Hip-Hop fan my whole life, but really fell in love with it when I went to New York in the summer of 1989. Big Daddy Kane was all over New York with the song “Smooth Operator”, the UK’s own Slick Rick was getting plenty of airplay with “Hey Young World” and Yo! MTV Raps was showing the world the influence Hip-Hop has.
During this period (89 to around 94), I felt it was the transition between the music and the business world …
“What are you asking, if I don’t have the answer/it’s probably on the web, like I’m a damn tarantula”.
Sometimes the simple punchlines in hip-hop are the best and most informative. Weezy sums up a lot in this quote about the Internet. With there being billions and billions of web pages online, 99% of things are covered. In fact, it is harder to not find something. This means everything you want to know or become is potentially at your fingertips.
The key to finding your answer is the question you ask.
I have …